Trade fairs are a good way for companies to explore the national and overseas markets. According to experts, a good place to start in terms of finding the most appropriate events are organisations such as local Chambers of Commerce and other UK-based trade associations. Here you can meet people already involved in trading abroad and will be able to get unbiased advice as to which events are likely to be most lucrative for your product or services – and which to avoid.

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Thoroughly Research the Event
Having identified a potential event, don’t automatically assume it is the
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